BKD Social Media Guide

Scope: Booklet and Research

As BKD was approaching a new frontier we needed to be able to provide our marketers with knowledge of why social media is a key aspect of our marketing in today world. We as a team were tasked to create a guide that went in the depths of what platforms work and what our strategy was for BKD’s social media.

I worked hands out with the CMO, Director of Communications, and the social media team to bring this (36 page) guide to life. We got to present it at the 2018 BKD Marketing Summit.